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<url><loc>https://shadesandseasons.com/</loc><lastmod>2026-08-20</lastmod><image:image><image:loc>https://shadesandseasons.com/share-home.svg</image:loc></image:image></url>
<url><loc>https://shadesandseasons.com/news/gattefoss-launches-preservative-free-c8c97efc/</loc><lastmod>2026-08-20</lastmod><image:image><image:loc>https://shadesandseasons.com/share-gattefoss-launches-preservative-free-c8c97efc.svg</image:loc><image:title>Gattefossé Launches Preservative-Free Version of Gatuline Link n Lift</image:title><image:caption>Gattefossé has introduced a new preservative-free version of its Gatuline Link n Lift active ingredient, designed for the delicate eye contour area. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/celebrities-rumoured-launch-beauty-ba8730c1/</loc><lastmod>2026-08-20</lastmod><image:image><image:loc>https://shadesandseasons.com/share-celebrities-rumoured-launch-beauty-ba8730c1.svg</image:loc><image:title>Celebrities Rumoured to Launch Beauty Brands</image:title><image:caption>Several celebrities are reportedly planning to launch their own beauty brands, including Tate McRae, Lindsay Lohan, Sydney Sweeney, Harper Beckham, Kim Kardashian, and Zara Larsson.</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/haut-ai-grupo-botic-3464bef7/</loc><lastmod>2026-08-20</lastmod><image:image><image:loc>https://shadesandseasons.com/share-haut-ai-grupo-botic-3464bef7.svg</image:loc><image:title>Haut.AI and Grupo Boticário Expand AI Skin Analysis to 4,000 Stores Nationwide</image:title><image:caption>Brazil&#x27;s beauty market leader Grupo Boticário has partnered with Haut.AI to deploy AI-powered skin analysis technology across its 4,000 stores nationwide, following a successful pilot that increased...</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/lynx-world-cup-marketing-4f89ad07/</loc><lastmod>2026-08-20</lastmod><image:image><image:loc>https://shadesandseasons.com/share-lynx-world-cup-marketing-4f89ad07.svg</image:loc><image:title>Lynx&#x27;s World Cup Marketing Campaign Scores Big on Social Reach</image:title><image:caption>Lynx&#x27;s FIFA World Cup 2026 advertising campaign achieves significant social reach, capitalizing on the global football craze. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/squalane-plant-derived-emollient-124a5a1f/</loc><lastmod>2026-08-19</lastmod><image:image><image:loc>https://shadesandseasons.com/share-squalane-plant-derived-emollient-124a5a1f.svg</image:loc><image:title>Squalane: The Plant-Derived Emollient Mimicking Skin’s Natural Moisture</image:title><image:caption>Squalane, a plant-derived emollient, closely mimics the skin’s natural squalene, offering hydration and barrier protection. Unlike its shark-derived counterpart, squalene, squalane is sustainably...</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/dsm-firmenich-proposes-richard-52cc0cea/</loc><lastmod>2026-08-19</lastmod><image:image><image:loc>https://shadesandseasons.com/share-dsm-firmenich-proposes-richard-52cc0cea.svg</image:loc><image:title>Dsm-firmenich Proposes Richard Ridinger as New Chair Following Thomas Leysen’s Retirement</image:title><image:caption>Dsm-firmenich announces Thomas Leysen&#x27;s retirement as Chair of the Board of Directors, with Richard Ridinger proposed as his successor. The transition is set for October 19, pending shareholder...</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/est-lauder-companies-reports-62ca16ba/</loc><lastmod>2026-08-19</lastmod><image:image><image:loc>https://shadesandseasons.com/share-est-lauder-companies-reports-62ca16ba.svg</image:loc><image:title>Estée Lauder Companies Reports Record $15 Billion Net Sales in 2026, Boosted by Tariff Refunds</image:title><image:caption>Estée Lauder Companies (ELC) achieved a 5% increase in net sales to $15 billion in 2026, driven by growth in fragrance and skin care, as well as US tariff refunds. The company also expanded its...</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/ice-spice-makes-fragrance-913c7f32/</loc><lastmod>2026-08-19</lastmod><image:image><image:loc>https://shadesandseasons.com/share-ice-spice-makes-fragrance-913c7f32.svg</image:loc><image:title>Ice Spice Makes Fragrance Debut with In Ha Mood Eau de Parfum</image:title><image:caption>Rapper Ice Spice launches her first fragrance, In Ha Mood, in collaboration with Revlon, marking her entry into the beauty industry with a floral-fruity amber scent inspired by her 2023 hit single.</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/ulta-beauty-welcomes-pacsun-5ea7fd55/</loc><lastmod>2026-08-19</lastmod><image:image><image:loc>https://shadesandseasons.com/share-ulta-beauty-welcomes-pacsun-5ea7fd55.svg</image:loc><image:title>Ulta Beauty Welcomes PacSun CEO to Its Board of Directors</image:title><image:caption>Ulta Beauty has appointed Brieane Olson, CEO of PacSun, to its board of directors, bringing over 20 years of specialty retail experience. The move fills a vacancy left by Kelly Garcia, who is...</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/lindsay-lohan-potential-beauty-ab12335a/</loc><lastmod>2026-08-19</lastmod><image:image><image:loc>https://shadesandseasons.com/share-lindsay-lohan-potential-beauty-ab12335a.svg</image:loc><image:title>Lindsay Lohan&#x27;s Potential Beauty Brand Raises Questions</image:title><image:caption>Actress Lindsay Lohan is reportedly gearing up to launch a beauty brand called Linlo Beauty, according to trademark and financial documents. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/blockbuster-fragrance-launches-steal-d3365cd4/</loc><lastmod>2026-08-19</lastmod><image:image><image:loc>https://shadesandseasons.com/share-blockbuster-fragrance-launches-steal-d3365cd4.svg</image:loc><image:title>Blockbuster Fragrance Launches Steal the Spotlight in 2026</image:title><image:caption>Major fragrance brands are releasing high-profile extensions and new franchises, with Hollywood faces on board to help them break through. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/la-roche-posay-opens-5059b2eb/</loc><lastmod>2026-08-19</lastmod><image:image><image:loc>https://shadesandseasons.com/share-la-roche-posay-opens-5059b2eb.svg</image:loc><image:title>La Roche-Posay Opens Young Investigator Grant Applications for 2026</image:title><image:caption>La Roche-Posay has opened applications for its 2026 Young Investigator Grant, a competitive funding programme celebrating its 20th anniversary. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/colgate-partners-bts-hope-da6ac2d5/</loc><lastmod>2026-08-18</lastmod><image:image><image:loc>https://shadesandseasons.com/share-colgate-partners-bts-hope-da6ac2d5.svg</image:loc><image:title>Colgate Partners with BTS&#x27; j-hope for Vitamin C-Infused Toothpaste</image:title><image:caption>Colgate has teamed up with K-pop star j-hope to launch its new vitamin C-powered whitening toothpaste in the Asia-Pacific market. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/beauty-buzziest-family-run-d352a727/</loc><lastmod>2026-08-18</lastmod><image:image><image:loc>https://shadesandseasons.com/share-beauty-buzziest-family-run-d352a727.svg</image:loc><image:title>Beauty&#x27;s Buzziest Family-Run Businesses</image:title><image:caption>Meet the family-run businesses making waves in the beauty industry, where personal relationships turn into professional partnerships. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/urban-beauty-trends-shift-cb15aedd/</loc><lastmod>2026-08-18</lastmod><image:image><image:loc>https://shadesandseasons.com/share-urban-beauty-trends-shift-cb15aedd.svg</image:loc><image:title>Urban Beauty Trends Shift Formulation Focus</image:title><image:caption>As consumers increasingly live in urban environments, the beauty industry is adapting to meet their changing needs. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/dreame-technology-faces-backlash-9f728a52/</loc><lastmod>2026-08-18</lastmod><image:image><image:loc>https://shadesandseasons.com/share-dreame-technology-faces-backlash-9f728a52.svg</image:loc><image:title>Dreame Technology Faces Backlash Over Hair Drying Claims</image:title><image:caption>The National Advertising Division has recommended that Dreame Technology modify or discontinue its advertising claim that its hair styling tools can dry hair in two minutes.</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/basics-rheology-workshop-set-27131c80/</loc><lastmod>2026-08-18</lastmod><image:image><image:loc>https://shadesandseasons.com/share-basics-rheology-workshop-set-27131c80.svg</image:loc><image:title>Basics of Rheology Workshop Set for September</image:title><image:caption>A two-day workshop on the fundamentals of rheology is scheduled for September, offering expert-led sessions, practical demonstrations, and hands-on laboratory work. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/pattern-beauty-expands-range-2bf2eb82/</loc><lastmod>2026-08-18</lastmod><image:image><image:loc>https://shadesandseasons.com/share-pattern-beauty-expands-range-2bf2eb82.svg</image:loc><image:title>Pattern Beauty Expands Range for Straight Styling</image:title><image:caption>Pattern Beauty, the textured hair care brand founded by actress Tracee Ellis Ross, has expanded its Heat Collection line-up with a new hair tool, styling product and shampoo aimed at straight styling.</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/neal-yard-remedies-expands-56076fbc/</loc><lastmod>2026-08-18</lastmod><image:image><image:loc>https://shadesandseasons.com/share-neal-yard-remedies-expands-56076fbc.svg</image:loc><image:title>Neal&#x27;s Yard Remedies Expands Store Footprint and Enters Fragrance Market</image:title><image:caption>The British natural cosmetics chain marks its 45th anniversary with new store openings, fragrance launches, and a focus on its hero ranges. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/space-nk-opens-waitlist-d308df71/</loc><lastmod>2026-08-18</lastmod><image:image><image:loc>https://shadesandseasons.com/share-space-nk-opens-waitlist-d308df71.svg</image:loc><image:title>Space NK Opens Waitlist for 2026 Beauty Advent Calendar</image:title><image:caption>The highly-anticipated 2026 beauty advent calendar from Space NK is now available for pre-order, featuring &#x27;bestsellers&#x27; and valued at over £1,200. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/rabanne-partners-warehouse-project/</loc><lastmod>2026-08-17</lastmod><image:image><image:loc>https://shadesandseasons.com/share-rabanne-partners-warehouse-project.svg</image:loc><image:title>Rabanne Partners with The Warehouse Project for Exclusive Fragrance Experience</image:title><image:caption>Rabanne has been named the Exclusive Fragrance Partner of The Warehouse Project, a club series celebrating its 20th anniversary. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/beauty-trends-henkel-recalls/</loc><lastmod>2026-08-17</lastmod><image:image><image:loc>https://shadesandseasons.com/share-beauty-trends-henkel-recalls.svg</image:loc><image:title>Beauty Trends: Henkel Recalls Schwarzkopf Professional Osis Grip in US Due to Packaging Issue</image:title><image:caption>Henkel has voluntarily recalled select batches of Schwarzkopf Professional Osis Grip in the US due to a potential packaging issue that may cause the product to leak and create a risk of explosion.</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/westman-atelier-emea-gm/</loc><lastmod>2026-08-17</lastmod><image:image><image:loc>https://shadesandseasons.com/share-westman-atelier-emea-gm.svg</image:loc><image:title>Westman Atelier EMEA GM Anna Marcovici Steps Down After Six-and-a-Half Years</image:title><image:caption>Anna Marcovici, General Manager for Europe, Middle East, and Africa (EMEA) at Westman Atelier, is leaving the luxury beauty brand after six-and-a-half years. She played a key role in expanding the...</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/news/oriflame-appoints-ceo-guide/</loc><lastmod>2026-08-17</lastmod><image:image><image:loc>https://shadesandseasons.com/share-oriflame-appoints-ceo-guide.svg</image:loc><image:title>Oriflame Appoints New CEO to Guide Business Through Next Phase of Development and Growth</image:title><image:caption>Oriflame has appointed Kenneth Benaim Campbell as its new CEO, replacing Anna Malmhake who has stepped down after three years in the role. (Source: Cosmetics Business (UK))</image:caption></image:image></url>
<url><loc>https://shadesandseasons.com/fashion-weeks/</loc><lastmod>2026-08-20</lastmod></url>
<url><loc>https://shadesandseasons.com/industry/</loc><lastmod>2026-08-20</lastmod></url>
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