Beauty's Buzziest Family-Run Businesses
Meet the family-run businesses making waves in the beauty industry, where personal relationships turn into professional partnerships.

Beauty trends are often driven by individual creativity and innovation, but an increasing number of family-run businesses are making a case for the power of familial collaboration in the industry.
From parents and children teaming up to siblings working together like never before, beauty is seeing a rise in familial co-founders who are turning personal relationships into professional partnerships.
## Family Ties in Beauty
The idea that one should never work with family members is being challenged by some of the beauty industry's most notable family-run businesses. These businesses are built on relationships that go beyond traditional business partnerships, with family members working together to create and grow their brands.
## Fable & Mane - A Sibling Duo's Success
One such business is Fable & Mane, a holistic hair care brand co-founded by siblings Akash and Nikita Mehta. The brand was born from memories of their grandmother massaging and oiling Nikita's hair with a handmade blend. Akash and Nikita decided to build a brand that shared Indian beauty secrets with the rest of the world.
| Role | Akash Mehta | Nikita Mehta | | --- | --- | --- | | CEO | | | | Creative Director, Storyteller, and Product Visionary | | |
The pair also focus heavily on philanthropic ventures, with Akash founding The Fable Fund, a charitable organisation dedicated to protecting wildlife, which is partially funded through the brand's sales. Akash credits the trust and understanding he and his sister share as one of the best parts of working together.
| Philanthropic Venture | The Fable Fund | | --- | --- | | Mission | Protecting wildlife | | Funding | Partially funded through Fable & Mane sales |
Akash's comments highlight the unique benefits of working with family members, where trust and understanding can lead to more effective communication and collaboration. As the beauty industry continues to evolve, it will be interesting to see how more family-run businesses contribute to its growth and innovation.





