Shades and Seasons

Boots

Everything filed under beauty at retail in our beauty trends coverage, the 4 reports filed on it so far.

Boots has launched a new marketing campaign called 'Give It Some Boots', shifting from category-led advertising to focus...

Boots Launches 'Give It Some Boots' Confidence Campaign

Boots has launched a new marketing campaign called 'Give It Some Boots', shifting from category-led advertising to focus on customer missions like...

2026-09-09
The Australian skincare brand Wrinkles Schminkles will launch in over 60 Boots stores and online from 9 September...

Wrinkles Schminkles launches in Boots stores

The Australian skincare brand Wrinkles Schminkles will launch in over 60 Boots stores and online from 9 September, marking its first UK retail...

2026-09-02
Boots reports that September is becoming a second wellness reset for UK consumers, with 44% saying it is the right time...

Boots sees September as wellness reset

Boots reports that September is becoming a second wellness reset for UK consumers, with 44% saying it is the right time to start healthy habits...

2026-08-26
Grace Vernon, head of Boots Ignite, Foresight and Trends, discusses how her team rapidly identifies and launches trending...

Boots' Trend Forecaster Brings Viral Beauty Brands to Shelves in Record Time

Grace Vernon, head of Boots Ignite, Foresight and Trends, discusses how her team rapidly identifies and launches trending beauty brands, including...

2026-08-17