Ifra Restrictions
A tracked fragrance dataset for our beauty trends coverage: what it measures, where the figures come from and when they were last checked.
Fenty Beauty, Olaplex, Ouai launch August 6
Fenty Beauty updates its Pro Filt'r foundation with a new formula and 50 shades. Olaplex launches a hairspray, and Ouai introduces a fig fragrance.
ASOS Adds Orebella, Ellis Brooklyn
ASOS has expanded its fragrance portfolio with new brands including Bella Hadid's Orebella, Ellis Brooklyn, and AllSaints.
Estee Lauder EL News August 2026: New
August 2026 sees major beauty launches from Fara Homidi, Valentino, Aesop, and others. Paloma Elsesser fronts a new mascara campaign, while Dakota...
Lookfantastic unveils AW26 beauty trends
Lookfantastic's AW26 Trend Report highlights skin barrier 2.0, skin streaming, beauty longevity, maximalist makeup, scalp care and fragrance layering...
Beauty Industry News: Fragrance Layering, Weight-Loss Pills, and Influential Personalities
The beauty industry is seeing a rise in fragrance layering, with customers creating unique blends by mixing fragrances and matching them with body...
Fragrance Layering on the Rise
The Perfume Shop reports a shift in customer behavior, with shoppers experimenting with fragrance layering, combining different scents and products...
Estée Lauder Companies Reports Record $15 Billion Net Sales in 2026, Boosted by Tariff Refunds
Estée Lauder Companies (ELC) achieved a 5% increase in net sales to $15 billion in 2026, driven by growth in fragrance and skin care, as well as US...
Ice Spice Makes Fragrance Debut with In Ha Mood Eau de Parfum
Rapper Ice Spice launches her first fragrance, In Ha Mood, in collaboration with Revlon, marking her entry into the beauty industry with a...
Blockbuster Fragrance Launches Steal the Spotlight in 2026
Major fragrance brands are releasing high-profile extensions and new franchises, with Hollywood faces on board to help them break through.
Neal's Yard Remedies Expands Store Footprint and Enters Fragrance Market
The British natural cosmetics chain marks its 45th anniversary with new store openings, fragrance launches, and a focus on its hero ranges.
Rabanne Partners with The Warehouse Project for Exclusive Fragrance Experience
Rabanne has been named the Exclusive Fragrance Partner of The Warehouse Project, a club series celebrating its 20th anniversary.
Jo Malone London Enters the Gaming World with Fortnite Collaboration
The Estée Lauder Companies-owned fragrance brand has partnered with Epic Games' Fortnite to promote its new Sea Salt & Bergamot collection, but will...